I don't care that we now live in a digital age - the humble business card is still important and will not be replaced with a digital version any time soon.
The first area of the business I worked on for The Sweet Meadow was the branding. That's right, even before I'd written the business plan or looked at the financials!
It wasn't easy deciding on a name for the business idea that had been swirling around in my mind for the longest time. I wanted something unique, I wanted something that referenced nature, and I wanted something that would roll off the tongue.
